Leadership Team: The Atlas Council of Founding OperatorsOperators in every seat.
Every member of Atlas Collective has sat in an executive seat. We’ve built businesses, scaled them, and in many cases sold them. That’s not a bio line. It’s our operating model.
Six founders. One bench.
Each of us has built or run the kind of business we now work inside. Different seats, same DNA: find the friction, fix what’s broken, and leave the organization running better than we found it.
Nick Robinson
Chief Executive Officer · Co-Founder
Builds businesses from scratch and fixes what’s broken before anyone hands him the manual.
Seventeen years of starting, scaling, and selling technology firms, with leadership seats on the acquisition side after both exits. Nick started as an infrastructure engineer, which is why he thinks in systems and traces problems back to root causes instead of symptoms. He has no patience for theory that doesn’t produce outcomes.
Connect on LinkedInKen Shields
President · Co-Founder
Turns strategy into execution, then execution into results.
Ken has led global operations across $4B+ programs, overseeing 200+ employees and 30+ business units. He’s doubled revenue through process transformation, scaled a professional services business 4X in twelve months, and turned around underperforming organizations into profitable operations. His view: most companies don’t have a strategy problem. They have an execution problem.
Connect on LinkedInKraig Kubicek
Chief Revenue Officer · Co-Founder
Builds revenue engines that outlast him.
Kraig has grown organizations from 10 to 80 employees and from $1.5M to $16M, culminating in a successful private equity exit. He’s built national channel programs spanning 300+ MSPs and launched go-to-market motions for cloud, managed services, and SaaS. He calls himself a data junkie, though not because he loves spreadsheets. The right data tells you exactly where the friction is.
Connect on LinkedInDerek Herbison
Chief Financial Officer · Co-Founder
Senior financial leadership without the full-time hire.
Thirteen-plus years as a CFO and operator inside growing companies. Derek has lived the reality that most finance problems aren’t really finance problems. They’re visibility problems, systems problems, and decision problems dressed up in spreadsheets. He builds the financial infrastructure that lets leadership teams see clearly, plan confidently, and stop flying blind between quarters.
Connect on LinkedInMike Garvey
Chief Operating Officer · Co-Founder
Makes complex operations run quietly.
Twenty-plus years scaling complex organizations. Mike has seen what breaks at 20 employees, at 50, at 100, and at 200. He fixes it before it shows up in the margin. He builds the operating rhythms, delivery systems, and accountability structures that move a business from founder-dependent execution to something that runs on purpose, not heroics.
Connect on LinkedInMatt Reuter
Chief Strategy Officer · Co-Founder
Turns IT from a cost center into a competitive advantage.
Matt has spent his career making technology serve the business instead of the other way around. He’s built vCIO practices inside high-growth organizations and led clients through the transformations that actually move the number. He reads a technology decision the way an operator reads a P&L: every call either creates leverage or quietly bleeds it.
Connect on LinkedInThe weight of leadership, shared.
When you bring Atlas in, you’re not hiring a firm. You’re adding a bench of operators who have done the job before, and who stay in the work until results hold.